Ashland Alitz
Branch Sales Manager | NMLS# 1584948
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping y... Show More
Location & Business Hours
Business Hours
Thu
9 AM to 5 PM
Fri
9 AM to 5 PM
Sat
closed
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Reviews from Web
Everything went really smooth wasn't a headache buying my first home
Reply from Ashland Alitz
November 2nd, 2025 05:22 PM
I'm glad to hear that your first home purchase went smoothly, Ruslan. Making sure the process is straightforward and stress-free is a priority for me. If you have any questions or need assistance in the future, don't hesitate to reach out....
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Ashland and her team made our experience amazing! Their patience, clear communication, and constant support turned what could’ve been stressful into something exciting and smooth. We’re beyond grateful for their guidance and care throughout...
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Reply from Owner
November 2nd, 2025 05:23 PM
I'm glad to hear that your experience was positive, Ashley. I value the opportunity to provide clear communication and support, making the process as smooth as possible for you. Your gratitude means a lot, and I'm happy I could be a part of...
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Working with Ashland and her team made the entire process of buying our first home such a wonderful experience. They were patient, knowledgeable, and always went the extra mile to make sure we understood every step. Their communication and...
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Reply from Ashland Alitz
October 28th, 2025 04:04 PM
I'm truly grateful for your thoughtful review, Ashley. It's fulfilling to know that working with me and my team eased the journey of buying your first home. Ensuring clear communication and a supportive environment are key priorities for me,...
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Ashland and her team have been amazing and professional with this whole process. Helping us every moment of each day for us to understand and to make sure that we are in the best position possible. I can’t recommend anyone else because I can’t...
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Reply from Owner
November 2nd, 2025 05:22 PM
I'm glad to hear that your first home purchase went smoothly, Ruslan. Making sure the process is straightforward and stress-free is a priority for me. If you have any questions or need assistance in the future, don't hesitate to reach out....
read more
For an extremely long process, you have been patient, amazing, educator and overall just great with helping us completely on the economic side of things. Thank you so much Ashland for everythin.
Reply from Ashland Alitz
October 28th, 2025 03:27 PM
Luis, I'm grateful for your feedback. Navigating the complexities of the mortgage process can indeed take time, and I'm glad my guidance on the economic aspects was helpful for you. Patience and education are key parts of this journey, and...
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Once again Ashland and her team made our refinace seemless! I truthfully am amazed at their talent in this business !!! From reaching out to us to closing everyone was simply amazing ! Thanks for always looking out for the best for us !
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Reply from Ashland Alitz
October 25th, 2025 10:18 PM
Natalie, I truly appreciate your kind feedback. It’s wonderful to hear that the refinancing process went smoothly for you. I aim to ensure each step is as seamless as possible and am committed to looking out for your best interests. If there's...
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Very quick to respond and always found a solution to our problems
Reply from Ashland Alitz
October 22nd, 2025 03:15 PM
I appreciate your feedback, Savanna. I'm glad I could provide quick responses and find solutions for any issues you encountered. It's my goal to ensure a smooth experience for you throughout the process. If you need further assistance, please...
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Responsiveness, knowledge, direction, professionalism. I felt the whole experience with Ashland and team was perfect
Reply from Ashland Alitz
October 17th, 2025 10:49 PM
I'm grateful for your feedback, Kenneth. It's rewarding to know that you felt supported through responsiveness, knowledge, and professionalism during the process. Ensuring a seamless experience is always a priority for me. Should you have any...
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Ashland is amazing!
Reply from Owner
October 17th, 2025 01:37 AM
Thank you for the positive feedback, Sabrina. I'm pleased to know that you had a great experience. If there's anything further I can assist you with, please don't hesitate to get in touch.
Ashland was so in supportive and answered every single question I had!
Reply from Ashland Alitz
October 17th, 2025 01:38 AM
I'm glad to hear that I could provide the support and answers you needed throughout the process, Sabrina. Ensuring that all your questions are addressed is key to a smooth experience. If you have any more questions or need further assistance,...
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About
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping you through every step of the loan process. It’s all designed to exceed expectations, provide satisfaction and earn trust. Since opening our doors 25 years ago, our team has helped thousands of Americans achieve their dream of homeownership. Fairway is a full-service mortgage lender based in Madison, Wisconsin, and Carrollton, Texas, with more than 7,900 team members and 700 branches nationwide. Fairway funded $72.5 billion in 2021. For more information, go to fairwayindependentmc.com
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Specialities
Conventional
VA
FHA
Down Payment Assistance
USDA
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Memberships
- River Falls WI
- Chippewa Valley builder association
- Chippewa Valley Home Builders Association
Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2016
Time Zone
Pacific Standard Time (PST)
Licenses
- NMLS# 1584948
Gallery
Awards
Housingwire Rising...
Achievements
- Top 1% mortgage lender
Hobbies
- Being a mom
- Writing mortgages
- Boating
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Disclaimer
Copyright©2025 Fairway Independent Mortgage Corporation. NMLS#2289 (https://nmlsconsumeraccess.org/EntityDetails.aspx/company/2289).
4750 S. Biltmore Lane, Madison, WI 53718, 1-866-912-4800. Restrictions and limitations may apply. All rights reserved. Equal Housing Opportunity.
Legal Disclosures: bit.ly/FIMCDisclosures