Ashland Alitz
Branch Sales Manager | NMLS# 1584948
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping y... Show More
Location & Business Hours
Business Hours
Tues
9 AM to 5 PM(Open now)
Wed
9 AM to 5 PM
Thu
9 AM to 5 PM
View All days
Search Reviews
Search
Write a Review
Overall Ratings
Filter by Date
Range
Filter by Rating
Reviews from Web
Ashland's open line of communication was top notch and she was always available for questions and answered them in a timely manner. I would highly reccomend Ashland for all your mortgage needs. Her team was also very responsive in assisting...
read more
Reply from Ashland Alitz
November 4th, 2025 11:33 PM
David, I'm grateful for your feedback and the recommendation. Ensuring open and timely communication is essential to me, and I'm glad to know it made a positive difference for you. It’s great to hear that my team was responsive during your...
read more
Ashland is very helpful and knowledgeable. She went out of her way to individualize our experience with her and made sure we had all the information we needed to make a decision. Her little tips emails especially made us feel well taken care...
read more
Reply from Ashland Alitz
April 5th, 2025 12:00 AM
I'm thrilled to hear that you found my guidance helpful and that the individualized experience and tips were beneficial for you. It was a pleasure assisting you, and I truly appreciate your kind recommendation to your family and friends.
Ashland truly went above & beyond for my family to help us buy our first home! She was always there if we had any questions & we couldn't believe how fast Ashland & her team worked to get us our home in such a short time span! 10/10!
Reply from Ashland Alitz
March 11th, 2024 01:28 AM
Thanks Ann! So happy for you and your family!
Strongly recommend
Reply from Ashland Alitz
September 15th, 2026 12:23 PM
Mary, I appreciate your recommendation. I'm glad to know you had a positive experience with me at Fairway Home Mortgage.
Ashland made the process easy
Reply from Ashland Alitz
September 15th, 2026 12:23 PM
I'm glad to hear that the process felt easy for you, Mary. At Fairway Home Mortgage, making things straightforward and smooth is always a priority.
Ashland Alitz has received a review with 5 star rating from Anayeli G
Reply from Ashland Alitz
September 15th, 2026 12:24 PM
Anayeli, thank you for the wonderful rating. I'm glad to have been a part of your experience with Fairway Home Mortgage.
Ashland and her Team are excellent they are very responsive, they make sure to answer all your questions and doubts, they kept us informed and up to date every step of the way and processed all our documents i a timely maner. Im extremely glad...
read more
Reply from Ashland Alitz
September 14th, 2026 07:18 PM
Anayeli, I appreciate your kind words and your recommendation. I'm grateful to know that you felt well-supported and informed throughout the process. It was a pleasure working with you and being part of your home-buying journey.
Warm thorough timely personalized communication
Reply from Ashland Alitz
September 14th, 2026 02:19 PM
Rosalind, I appreciate your feedback on my communication style. I'm glad to know that you found it warm, thorough, and personalized. Thank you for taking the time to share your experience.
Ashland Alitz has received a review with 5 star rating from Adriano M
Reply from Owner
September 14th, 2026 02:20 PM
Thank you, Adriano, for the perfect rating. I'm grateful for your support and trust in my services at Fairway Home Mortgage.
Communication was great, clear information.
Reply from Ashland Alitz
September 11th, 2026 02:29 PM
Adriano, I appreciate your feedback. I'm glad to hear that the communication and information provided met your expectations.
10 of 451
About
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping you through every step of the loan process. It’s all designed to exceed expectations, provide satisfaction and earn trust. Since opening our doors 25 years ago, our team has helped thousands of Americans achieve their dream of homeownership. Fairway is a full-service mortgage lender based in Madison, Wisconsin, and Carrollton, Texas, with more than 7,900 team members and 700 branches nationwide. Fairway funded $72.5 billion in 2021. For more information, go to fairwayindependentmc.com
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Specialities
Conventional
VA
FHA
Down Payment Assistance
USDA
Search Rank ScoreLearn More →
What is the Search Rank Score®?
Experience.com’s Search Rank Score measures a professional’s online search visibility across hundreds of key SEO attributes.
Memberships
- River Falls WI
- Chippewa Valley builder association
- Chippewa Valley Home Builders Association
Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2016
Time Zone
Pacific Standard Time (PST)
Licenses
- NMLS# 1584948
Gallery
Awards
Housingwire Rising...
Achievements
- Top 1% mortgage lender
Hobbies
- Being a mom
- Writing mortgages
- Boating
View All
Disclaimer
Copyright©2025 Fairway Independent Mortgage Corporation. NMLS#2289 (https://nmlsconsumeraccess.org/EntityDetails.aspx/company/2289).
4750 S. Biltmore Lane, Madison, WI 53718, 1-866-912-4800. Restrictions and limitations may apply. All rights reserved. Equal Housing Opportunity.
Legal Disclosures: bit.ly/FIMCDisclosures