

Geoff Smith
Branch Manager & Loan Officer

Geoff Smith is a Branch Manager and Senior Loan Officer with Assurance Financial in Roswell, GA, serving North Metro Atlanta. With 14+ years in the mortgage industry, he is dedicated to guiding clients through the home loan process with exc... Show More
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From the beginning Geoff, you were a great partner to work with, in service and getting our questions answered. We were blown away by your speediness that helped us land 2 contracts. The experience has been a pleasure.
Reply from Geoff Smith
April 27th, 2026 04:12 PM
It was a pleasure working with you Donald! Thanks again.
Geoff was responsive, proactive and efficiently moved us through the process!
Reply from Geoff Smith
April 17th, 2026 06:47 PM
Thank you, Christi. It was a pleasure meeting you during the sale of this property. I am here if I can ever be of service.
Geoff explained the process and had very quick response time when you requested the loan and when we had questions.
Reply from Geoff Smith
April 17th, 2026 06:49 PM
Thank you for the feedback, Denise. It was my honor to help you with your loan. Congratulations on your beautiful new home! I am here if you ever need anything.
Geoff is always available - even on the weekends when we really need his help! Thanks for a great decade PLUS of excellent service!
Reply from Geoff Smith
April 17th, 2026 06:51 PM
Thank you, Barbara. I am grateful for your partnership and aim to earn it on every deal!
Geoff went above and beyond to help make sute we got to the closing table. Available by cell with quick response on any of my questions
Reply from Geoff Smith
April 17th, 2026 06:52 PM
Thank you, Patrick. I was glad I could be of service. Congratulations again on your new home! I'm here if you ever need help with your loan in the future.
Geoff made our first home-buying experience a breeze! Excellent communication, incredibly friendly, and he made the whole process easy for my family. Highly recommend his services to anyone looking for a seamless mortgage process!
Reply from Geoff Smith
April 17th, 2026 06:53 PM
Thank you, Mario! I am so excited for you and your family. Congratulations again! Please let me know if I can ever be of service in the future.
Geoff absolutely crushed it getting us a two week close on our house! He kept the ball rolling and made sure we were informed at each step of the way
Reply from Geoff Smith
April 17th, 2026 06:54 PM
Thank you, Taylor! We did it together! Congratulations again on your new home. Please let me know if you ever need assistance with your loan in the future.
Geoff was able to make a two week closing look easy. He was always available to answer questions and made sure the process moved forward with a smile and kindness. Very satisfied with our experience and will reccomend him to others!!! Thank...
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Reply from Geoff Smith
May 6th, 2026 02:37 PM
Helping great customers like you is why I'm in this business. Thank you so much for your business and great feedback.
Geoff was the lender of the buyer of my listing. When in that position, I always call to ensure the buyer has his ducks in a row and Geoff assured me that he did. Throughout the transaction, the entire process was smooth - from offer, appraisal,...
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Reply from Geoff Smith
April 17th, 2026 06:59 PM
Thank you for the kind review, Thomas! It was an honor to meet you and work with you on this deal. "Clean and clear" is my goal on every deal to ensure we have happy closings for all! I am here if I can ever be of service.
I know Geoff and his team will get to the closing table honestly and quickly. He goes above and beyond to commumicate, problem solve and educate buyers on their options with mortgages. I've worked with Geoff for six years now and have many...
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Reply from Geoff Smith
April 17th, 2026 06:59 PM
Thank you for your partnership and trust, Melinda! I aim to earn it on every deal!
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About
Geoff Smith is a Branch Manager and Senior Loan Officer with Assurance Financial in Roswell, GA, serving North Metro Atlanta. With 14+ years in the mortgage industry, he is dedicated to guiding clients through the home loan process with exceptional service. Geoff is an active community leader, serving on several local boards and organizations while coaching youth football. A University of Georgia graduate, he enjoys golf, camping, and traveling with his wife and two sons. Licensed in GA, FL, AL, NC, SC, TN & AR. NMLS# 1043587
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Jumbo Home Loan
Conventional Home Loan
Specialities
Conventional Loans
FHA Loans
VA Loans
USDA RD Loans
Jumbo Loans
FTHB Loans
Construction Loans
Modular Homes Loans
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Positions
- Assurance Financial - Loan Officer and Branch ManagerJan 1st, 2022 - Current
Memberships
- Greater North Fulton Chamber of Commerce
- Roswell Inc.
- Alpharetta Business Association Board Member
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Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2001
Time Zone
Mountain Standard Time (MST)
Licenses
- NMLS #: 1043587
Awards
Achievements
- 2023 Assurance Financial Presidents Club
Hobbies
- Coaching Youth Football
- Cooking
- Hiking
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Disclaimer
Equal Housing Opportunity NMLS# 70876.
For legal information, visit https://assurancemortgage.com/legal/.
Find privacy policy at https://assurancemortgage.com/privacy-policy/.
For licensing information, go to www.nmlsconsumeraccess.org.