

Ashland Alitz
Branch Sales Manager | NMLS# 1584948

At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping y... Show More
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Business Hours
Tues
9 AM to 5 PM
Wed
9 AM to 5 PM
Thu
9 AM to 5 PM
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Reviews from Web
Communication was excellent, answered all the questions and explained everything if you didn't understand even as a first time home buyer and made sure everything was done. Great team to work with and will recommend them in the future.
Reply from Ashland Alitz
October 6th, 2024 11:38 AM
Thank you so much for the glowing review, Ryan! I'm thrilled to hear you had such a positive experience working with us at Fairway Independent Mortgage Corporation. It's always our aim to fully answer all queries and make sure that first-time...
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Ashland and her team are seriously, hands down the absolute BEST in the business. I do not know how or why people go through the home buying process and do not work with them. Ashland is a great communicator and was always patient when I had...
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Reply from Ashland Alitz
October 6th, 2024 11:39 AM
Hey Jordan, I'm thrilled to hear you had such a positive experience with us at Fairway Independent Mortgage Corporation. I'm genuinely moved by your words and this wonderful review. When it comes to home purchases, it's often a stressful process...
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Ashland and team are pros. They communicated proactively and in a timely fashion and made a potentially complicated and stressful process easy and provided awesome service.
Reply from Owner
September 16th, 2024 02:15 PM
Thank you, Sean, for your wonderful review. It's fantastic to hear that you found our service outstanding and the process simple and stress-free. Your feedback is greatly appreciated, and I'm thrilled we could assist you. If you require any...
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Ashland and team were reactive, helpful and knowledgeable. They made this potentially stressful process as easy as possible.
Reply from Ashland Alitz
September 16th, 2024 02:16 PM
I'm so thrilled to hear that you had a positive experience with us, Sean! It's great to know that we were able to make the process easy for you. We always strive to be as reactive and helpful as possible. Thank you for choosing Fairway Independent...
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Easy process.
Reply from Ashland Alitz
September 10th, 2024 12:11 AM
I'm thrilled to hear that you found the loan purchasing process to be easy, Troy! Your satisfaction is my top priority, and I'm happy to have hit the mark with you. If you have any more questions or if there's anything else you need, please...
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Knowledgeable and dedicated
Reply from Ashland Alitz
September 6th, 2024 02:16 PM
I really appreciate your kind words and 5-star rating, Lynn. It was truly my pleasure to assist with your purchase loan process. At Fairway Independent Mortgage Corporation, we're always dedicated to providing knowledgeable service to our valuable...
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Ashland Alitz has received a review with 5 star rating from Jeremy W
Reply from Owner
September 10th, 2024 12:12 AM
I'm thrilled to hear that you had a positive experience with me at Fairway Independent Mortgage Corporation, Jeremy. Your 5-star rating is much appreciated. It was a pleasure assisting you and I'm here if you need any further support.
Quick and thorough responses. As first time home buyers we have a lot of questions that never even had to be asked because they were answered so quickly!
Reply from Ashland Alitz
September 4th, 2024 01:24 PM
Really appreciate your kind words and the five-star rating, Jeremy. It was a pleasure to assist you throughout your home buying process. At Fairway Independent Mortgage Corporation, we strive to deliver quick and comprehensive responses to...
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Ashland is awesome. Kind, helpful, thorough, respectful and a joy to work with.
Reply from Owner
September 11th, 2024 12:17 AM
I'm so glad to hear you had a positive experience, Beth! It was a pleasure working with you, and I strive to make every interaction with Fairway Independent Mortgage Corporation a joy. Your feedback is much appreciated and it truly brightens...
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Ashland was always kind, respectful, responsive and knowledgeable. She listened and gave straightforward answers and was effective and effective. Buying a home is stressful but she made it joyful and fun.
Reply from Ashland Alitz
September 4th, 2024 01:24 PM
Hi Beth, I'm thrilled to hear that your experience buying a home was joyful and fun! I strive to provide my clients with straightforward answers and ease the stress of the process. Your kind words mean a lot to me. I look forward to assisting...
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About
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping you through every step of the loan process. It’s all designed to exceed expectations, provide satisfaction and earn trust. Since opening our doors 25 years ago, our team has helped thousands of Americans achieve their dream of homeownership. Fairway is a full-service mortgage lender based in Madison, Wisconsin, and Carrollton, Texas, with more than 7,900 team members and 700 branches nationwide. Fairway funded $72.5 billion in 2021. For more information, go to fairwayindependentmc.com
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Specialities
Conventional
VA
FHA
Down Payment Assistance
USDA
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Memberships
- River Falls WI
- Chippewa Valley builder association
- Chippewa Valley Home Builders Association
Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2016
Time Zone
Pacific Standard Time (PST)
Licenses
- NMLS# 1584948
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Awards
Housingwire Rising...
Achievements
- Top 1% mortgage lender
Hobbies
- Being a mom
- Writing mortgages
- Boating
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Disclaimer
Copyright©2025 Fairway Independent Mortgage Corporation. NMLS#2289 (https://nmlsconsumeraccess.org/EntityDetails.aspx/company/2289).
4750 S. Biltmore Lane, Madison, WI 53718, 1-866-912-4800. Restrictions and limitations may apply. All rights reserved. Equal Housing Opportunity.
Legal Disclosures: bit.ly/FIMCDisclosures