Ashland Alitz
Branch Sales Manager | NMLS# 1584948
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping y... Show More
Location & Business Hours
Business Hours
Tues
9 AM to 5 PM
Wed
9 AM to 5 PM
Thu
9 AM to 5 PM
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Reviews from Web
response quickly, easy to work with, very helpful
Reply from Ashland Alitz
September 1st, 2025 06:00 PM
Thanks, Jessica, for taking the time to leave your feedback. I'm glad to hear that you found the process smooth and easy. Being responsive and helpful are key priorities for me, so it's wonderful to know that this contributed positively to...
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Ashland was quick to reply and assist. She secured a competitive loan rate that was lower than other options. Great customer service. we would highly recommend Ashland.
Reply from Ashland Alitz
August 20th, 2025 05:47 PM
Scott, I really appreciate your kind words and recommendation. I'm glad to hear that my responsiveness and ability to secure a competitive loan rate made a positive impact on your experience. Providing great customer service is always my priority,...
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It was a very straightforward process working with Ashland and her team. From the first call she gave us confidence that we could trust her and her teams's expertise. They always had answers to our questions and were quick to make things happen...
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Reply from Ashland Alitz
August 9th, 2025 04:05 PM
I'm grateful for your kind words, Joseph. From day one, building trust and confidence is something I strive for, and it's wonderful to know that you felt supported throughout the process. Providing clear answers and timely action are essential...
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Got approved for enough to get a home that fits my family's needs.
Puzzfl
Reply from Ashland Alitz
August 9th, 2025 04:06 PM
John-Michael, I'm really glad to hear that you were approved for a home that suits your family's needs. It's rewarding to know we reached this important milestone together. If there's anything more I can do to assist you during this process...
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Ashland, was awesome to work with! She was very responsive and would take calls late at night and early in the morning. Her communication was key and made this process much smoother. Ashland was great and drove almost 2 hours to our closing...
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Reply from Owner
August 20th, 2025 05:45 PM
Ryan, thank you so much for your kind words. It was truly a pleasure to work with you, and I'm glad I could help make the process smoother with prompt communication. Being able to meet in person and be there for your closing was important to...
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Ashland was very responsive with communication! She would answer our calls late at night and early in the morning. Ashland was amazing and drove almost two hours to our closing at 8:30am because we wanted to meet her in person. We worked with...
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Reply from Ashland Alitz
August 20th, 2025 05:45 PM
Ryan, thank you so much for your encouraging words. I'm truly glad I could be there when you needed support, whether it was early or late. Traveling to meet you at your closing was a welcome opportunity, and I'm delighted we could meet in person...
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Incredible friendly, hardwirkimg (even got responses on the weekend), efficient and made our home buying experience fantastic!! Great work ladies!!!
Reply from Ashland Alitz
August 5th, 2025 03:16 PM
Melissa, thank you for your kind words. I'm glad to know that I could contribute to making your home-buying experience fantastic. Being available, even on the weekends, and providing efficient support are important to me so you feel well taken...
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Ashland and her team work super fast and were very communicative during everything! Answered any questions I had really quickly and made the home buying process easier than I thought! Strongly recommend them 😄
Reply from Owner
August 5th, 2025 03:16 PM
Thank you for your kind feedback, Gaby. I'm delighted to hear that the home-buying process felt easier than expected and that you found our communication timely and helpful. It means a lot to know that I could make a positive difference in...
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Ashland and her team work super fast and were very communicative during everything! Answered any questions I had really quickly. Strongly recommend them 😄
Reply from Owner
August 5th, 2025 03:17 PM
Gabriela, thank you for your wonderful feedback. I'm really glad to hear that the speed and communication were highlights of your experience. It's important to me that all your questions are answered promptly, making the process as smooth as...
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Ashland and her team were very communicative during the whole process and answered any questions I had pretty quickly.
Reply from Ashland Alitz
July 29th, 2025 04:42 PM
Thank you, Gabriela, for sharing your experience. I'm pleased to know that you felt well-informed and that communication played a positive role in the process for you. Providing timely responses to your questions is a significant part of ensuring...
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About
At Fairway, we are dedicated to finding great rates and loan options for our clients while offering some of the fastest turn times in the industry. Our goal is to act as a trusted advisor, providing highly personalized service and helping you through every step of the loan process. It’s all designed to exceed expectations, provide satisfaction and earn trust. Since opening our doors 25 years ago, our team has helped thousands of Americans achieve their dream of homeownership. Fairway is a full-service mortgage lender based in Madison, Wisconsin, and Carrollton, Texas, with more than 7,900 team members and 700 branches nationwide. Fairway funded $72.5 billion in 2021. For more information, go to fairwayindependentmc.com
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Specialities
Conventional
VA
FHA
Down Payment Assistance
USDA
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Memberships
- River Falls WI
- Chippewa Valley builder association
- Chippewa Valley Home Builders Association
Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2016
Time Zone
Pacific Standard Time (PST)
Licenses
- NMLS# 1584948
Gallery
Awards
Housingwire Rising...
Achievements
- Top 1% mortgage lender
Hobbies
- Being a mom
- Writing mortgages
- Boating
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Disclaimer
Copyright©2025 Fairway Independent Mortgage Corporation. NMLS#2289 (https://nmlsconsumeraccess.org/EntityDetails.aspx/company/2289).
4750 S. Biltmore Lane, Madison, WI 53718, 1-866-912-4800. Restrictions and limitations may apply. All rights reserved. Equal Housing Opportunity.
Legal Disclosures: bit.ly/FIMCDisclosures