

Assurance Financial - Birmingham, AL
Birmingham, AL

Birmingham is home to approximately one-quarter of Alabama’s population and is the most populous city in our state. With such a large number of people, Birmingham’s housing industry is becoming increasingly difficult to understand, but our ... Show More
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Reviews from Web
The entire Assurance team was very unprofessional. I was told numerous different conflicting stories from my loan officer and management. Buying a home is to be an enjoyable experienc. The process from beginning to end was an entire Nerve Racking...
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Reply from David Markle
December 9th, 2025 03:26 PM
I'm truly sorry to hear about your experience, Donald. Buying a home is indeed a significant and ideally enjoyable milestone, and I regret that your experience did not reflect that due to our service. You had a very challenging file that required...
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My experience was quick, extremely detailed, organized and pleasant. I felt heard. There were no surprises only actionable steps that allowed understanding for my husband and I. A true Personal Touch from Rutherford and Alex. Best experience!!!...
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Reply from Rutherford Yeates
December 11th, 2025 09:09 PM
It's wonderful to know that you found the experience quick, detailed, and well organized. I'm pleased that you felt heard and appreciated the clarity and guidance provided. Delivering a seamless process with personal attention is important...
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Eric and Alex were great communicators and answered all questions promply. it was a joy to work with them and we will definitely be recommending them to friends.
Katie and Clay
Reply from Eric Kelly
November 26th, 2025 04:59 PM
Thank you for sharing your experience with us, Katie. We're pleased to know that Eric and Alex provided you with prompt communication and were able to answer all your questions effectively. It's wonderful to hear about the positive collaborative...
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Eric Kelly has received a review with 5 star rating from Rosie D
Reply from Owner
December 17th, 2025 03:01 PM
We appreciate the excellent rating, Rosie. Thank you for your support of Assurance Financial and Eric Kelly. If you have any further feedback or need assistance in the future, please feel free to reach out.
The best part was having Eric and Alex!!!!! They were so comforting and knowledgeable!!! Thank you from the bottom of my heart.
Reply from Eric Kelly
November 25th, 2025 06:33 PM
Your kind words mean a lot to us, Rosie. It's great to know that Eric Kelly and Alex provided comforting and knowledgeable support throughout your experience. We truly value their ability to make clients feel at ease and informed. Thank you...
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Great communication.
Reply from Rutherford Yeates - Assurance Finan...
November 18th, 2025 02:43 PM
I'm grateful for your feedback on the communication. If there's anything else you need or further assistance required, don't hesitate to get in touch. Your experience is important to me.
Rutherford was super helpful, on top of everything, easy to work with, and checked in with us every step of the way. 10/10
Reply from Rutherford Yeates
November 18th, 2025 02:43 PM
It's great to hear that you found my assistance helpful and appreciated the consistent communication throughout your process. Knowing that I could make things easier for you is truly rewarding. If there's anything else you need, please don't...
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Alex made this whole process fantastic!
Reply from Eric Kelly
December 17th, 2025 03:01 PM
Thank you for sharing your thoughts, Lauren. We're pleased to hear you had a positive experience with Eric Kelly and Assurance Financial. If there's anything else we can assist you with, please feel free to reach out.
Eric and his team make every deal I work with them as smooth as possible - regardless of any hiccups that a real estate transaction may bring. Their consistent and prompt communication really helps keep me on top of the progress so I can help...
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Reply from Eric Kelly
December 11th, 2025 02:57 PM
Thank you for the 5-Star review. If you need anything, feel free to give me a call.
The whole process was smooth and quick. Everyone I spoke with were very helpful and knowledgeable about our file and since we were having to remove the contingency on the sellers new home they assured me everything was fine so they could move...
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Reply from Rutherford Yeates
November 18th, 2025 02:44 PM
I'm grateful for your feedback. It's wonderful to know that the process went smoothly and quickly for you. Providing assurance and timely information is key, especially in situations like removing contingencies. If there's anything else I can...
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About
Birmingham is home to approximately one-quarter of Alabama’s population and is the most populous city in our state. With such a large number of people, Birmingham’s housing industry is becoming increasingly difficult to understand, but our experts at Assurance Financial are educated on how to find the best solution for you.
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Jumbo Home Loan
Mortgage Refinance
Year Started
2001
Time Zone
Central Standard Time (CST)
Disclaimer
Equal Housing Opportunity NMLS# 70876.
For legal information, visit https://assurancemortgage.com/legal/.
Find privacy policy at https://assurancemortgage.com/privacy-policy/.
For licensing information, go to www.nmlsconsumeraccess.org.