

Geoff Smith
Branch Manager & Loan Officer

Geoff Smith is a Branch Manager and Senior Loan Officer with Assurance Financial in Roswell, GA, serving North Metro Atlanta. With 14+ years in the mortgage industry, he is dedicated to guiding clients through the home loan process with exc... Show More
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Reviews from Web
Geoff and his team provided excellent service. They were professional, highly responsive, and always took the time to answer our questions thoroughly. We were very pleased with the rate we received and appreciated how smoothly the process went....
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Reply from Geoff Smith
October 3rd, 2025 04:18 PM
Thank you for taking the time to leave such a nice review. We enjoyed being able to work with you on this deal and help get you into your beautiful new home!
completed with just a couple hiccups
Reply from Geoff Smith
October 3rd, 2025 04:19 PM
It was a pleasure working with you. I am here if I can ever be of service again. Thanks!
I recently worked with Geoff on a transaction where I represented the buyer, and I couldn’t be more impressed. He was professional every step of the way and maintained excellent communication with both me and my client. His positive attitude...
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Reply from Geoff Smith
October 3rd, 2025 04:21 PM
Thank you for the kind review, Debbie. I enjoyed working with you on this deal. I am here if I can ever be of service again.
Both Brian and I failed you were unprofessional in your mannerisms, communication, skills, and information provided. We will not be using you again, I recommended you to anyone we know.
Reply from Geoff Smith
September 3rd, 2025 03:24 PM
Judith, I am so sorry! It is my goal to provide excellent service on every deal. We worked hard to close this condo in two weeks and I thought we were on the same page throughout the process. Please call me back and let me know I could have...
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Kept us updated regularly with the loan approval progress.
Reply from Geoff Smith
August 20th, 2025 01:39 PM
Thank you, Susan. I enjoyed working with you on this deal and would love the opportunity to see how I can be of service in the future.
Geoff was incredibly helpful throughout this process and the communication was impeccable
Reply from Geoff Smith
August 20th, 2025 01:37 PM
Thank you for the kind review, Bridget. It was my honor to assist with the purchase of your wonderful new home! Please let me know if I can be of service again.
Geoff Smith and his team went above and beyond and were able to get me a loan within a tight closing schedule.
Reply from Geoff Smith
August 20th, 2025 01:34 PM
Duncan, I enjoyed working with you on this deal. Please let me know if I can be of service moving forward. Hope you are enjoying the new house!
Geoff provided excellent service throughout the entire mortgage process. He was friendly, efficient, and a great communicator, making everything easy to understand. He responded quickly to any questions and kept me informed every step of the...
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Reply from Geoff Smith
August 20th, 2025 01:29 PM
Nancy, It was a pleasure working with you! I am here if you need anything.
-Geoff
Geoff was exceptionally knowledgeable and was helpful communiting with the buyer when I experienced a language barrier with the agent.
Reply from Geoff Smith
July 24th, 2025 05:53 PM
Brad, I enjoyed working with you on this deal. You are a real pro. I would love the opportunity to work with you again soon!
Geoff does a great job communicating with both buyers and agents. He makes the entire process easy for everyone involved. He's my go-to mortgage guy and never disappoints!
Reply from Geoff Smith
July 24th, 2025 05:56 PM
Thank you, William, for leaving such a kind review. It is always such an honor to work with you. I look forward to helping bring more happy clients to your closing table.
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About
Geoff Smith is a Branch Manager and Senior Loan Officer with Assurance Financial in Roswell, GA, serving North Metro Atlanta. With 14+ years in the mortgage industry, he is dedicated to guiding clients through the home loan process with exceptional service. Geoff is an active community leader, serving on several local boards and organizations while coaching youth football. A University of Georgia graduate, he enjoys golf, camping, and traveling with his wife and two sons. Licensed in GA, FL, AL, NC, SC, TN & AR. NMLS# 1043587
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Jumbo Home Loan
Conventional Home Loan
Specialities
Conventional Loans
FHA Loans
VA Loans
USDA RD Loans
Jumbo Loans
FTHB Loans
Construction Loans
Modular Homes Loans
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Positions
- Assurance Financial - Loan Officer and Branch ManagerJan 1st, 2022 - Current
Memberships
- Greater North Fulton Chamber of Commerce
- Roswell Inc.
- Alpharetta Business Association Board Member
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Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2001
Time Zone
Mountain Standard Time (MST)
Licenses
- NMLS #: 1043587
Awards
Achievements
- 2023 Assurance Financial Presidents Club
Hobbies
- Coaching Youth Football
- Cooking
- Hiking
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Disclaimer
Equal Housing Opportunity NMLS# 70876.
For legal information, visit https://assurancemortgage.com/legal/.
Find privacy policy at https://assurancemortgage.com/privacy-policy/.
For licensing information, go to www.nmlsconsumeraccess.org.