

Geoff Smith
Branch Manager & Loan Officer

Geoff Smith is a Branch Manager and Senior Loan Officer with Assurance Financial in Roswell, GA, serving North Metro Atlanta. With 14+ years in the mortgage industry, he is dedicated to guiding clients through the home loan process with exc... Show More
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Overall loan process is simple and easy process and Mr. Geoff is proactive and getting the loan approved and help ful.
Reply from Geoff Smith
January 21st, 2026 04:47 PM
Thank you Rama for taking the time to leave a review. It is always my pleasure doing business with you. Please reach out if I can be of assistance in the future.
Working with Geoff was instrumental on this particular deal. He was creative in the approach to get my buyer to the closing table all while supporting her in the positioning of her sale. We could not have gotten this deal without geoff and...
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Reply from Geoff Smith
December 11th, 2025 07:24 PM
Thank you for the opportunity to work with your buyer! It was my honor to work alongside a pro life yourself to help get them into their new home!
Geoff went above and beyond to make sure that my husband and I were financially ready to buy our first home
Reply from Geoff Smith
December 11th, 2025 07:25 PM
Thank you for taking the time to leave a review Tony. It was a pleasure working with you!
Amazing! I am so unbelievably grateful.
Reply from Geoff Smith
December 11th, 2025 07:26 PM
Thank you Nicole! It was a honor to help you get into your beautiful new home! Hope you are enjoying it!
I can’t say enough great things about working with Geoff Smith! He just helped me close a challenging loan involving a manufactured home being purchased as a second home, something most lenders shy away from. Geoff not only found a lender willing...
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Reply from Geoff Smith
December 11th, 2025 07:29 PM
Thank you so much Scott! I enjoyed working with you on this deal and welcome the opportunity to be of service in the future!
Good communication along the way, some small hick ups towards the end and final closing paperwork and clculation sheets not presented until at the closing.
Reply from Geoff Smith
January 21st, 2026 04:54 PM
Michael, Thank you for taking the time to leave a review. I hold myself to the highest standards on each loan. I apologize the process for your loan had a few challenges prior to closing but glad we could work through those quickly to get you...
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working the extra mile
Reply from Geoff Smith
November 17th, 2025 09:17 PM
Thank you for taking the time to leave a review, Claudia. I hope you are all moved in and loving your new condo!
Making things hapoen when things look tough not giving up Finding solutions No one is better
Reply from Geoff Smith
November 17th, 2025 09:16 PM
Thank you, Chris! Always a pleasure to work with a pro like yourself!
It was a great experience working with Geoff! He demonstrated excellent communication and problem-solving skills throughout the entire process, making everything smooth and stress-free. I truly appreciate his professionalism and dedication....
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Reply from Geoff Smith
November 17th, 2025 09:16 PM
Thank you Leatrice! It was a pleasure meeting and working with you on this deal. I would love the opportunity to work with you again!
Geoff was very nice and explained everything in great detail, so I was never unsure.
Reply from Geoff Smith
November 17th, 2025 09:13 PM
Thank you for the kind review! Let me know if I can ever help in the future! Hope you are enjoying the new home!
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About
Geoff Smith is a Branch Manager and Senior Loan Officer with Assurance Financial in Roswell, GA, serving North Metro Atlanta. With 14+ years in the mortgage industry, he is dedicated to guiding clients through the home loan process with exceptional service. Geoff is an active community leader, serving on several local boards and organizations while coaching youth football. A University of Georgia graduate, he enjoys golf, camping, and traveling with his wife and two sons. Licensed in GA, FL, AL, NC, SC, TN & AR. NMLS# 1043587
Products & Services
Mortgage Loan Officer
FHA Home Loan
VA Home Loan
Jumbo Home Loan
Conventional Home Loan
Specialities
Conventional Loans
FHA Loans
VA Loans
USDA RD Loans
Jumbo Loans
FTHB Loans
Construction Loans
Modular Homes Loans
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Positions
- Assurance Financial - Loan Officer and Branch ManagerJan 1st, 2022 - Current
Memberships
- Greater North Fulton Chamber of Commerce
- Roswell Inc.
- Alpharetta Business Association Board Member
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Addresses and Serving Areas
Primary Serving Area
Other Serving Areas
Year Started
2001
Time Zone
Mountain Standard Time (MST)
Licenses
- NMLS #: 1043587
Awards
Achievements
- 2023 Assurance Financial Presidents Club
Hobbies
- Coaching Youth Football
- Cooking
- Hiking
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Disclaimer
Equal Housing Opportunity NMLS# 70876.
For legal information, visit https://assurancemortgage.com/legal/.
Find privacy policy at https://assurancemortgage.com/privacy-policy/.
For licensing information, go to www.nmlsconsumeraccess.org.