Dana Farrell

A Capital Region, New York native, and a dynamic and evolving real estate professional with an inherent background in Architecture. Dana has catapulted her career into a niche unlike the rest. Dana has been able to take her experiences prior to real estate and fuse them into an effective business platform, by educating clients on all facets of buying & selling a home, to creating beautiful spaces & homes within her design company. With her exceptional knowledge in exceeding her client's needs she has grown her sales to closing on 20 million in just three years, with no plans of stopping. Dana specializes in helping both buyers and sellers, evaluating the current real estate market, and excels in marketing strategies.Concurrently, Dana is the founder of Bundle It Home, LTD, a design consulting firm specializing in Architectural & Interior Design, as well as Construction Management. Dana's projects have included: commercial tenant fit-ups, curated interior rooms, furniture selections, custom kitchen & bathroom design, large-scaled residential additions, and renovations. Bundle It Home is the ultimate white glove service within one company.When Dana is not helping clients achieve their goals, you can find her taking the mic and singing at local venues throughout the Capital Region. You may also catch her outside playing golf, working on her yoga, climbing mountains, jumping in lakes or downhill skiing. Dana finds calmness in being outside, being creative, spending time with her family and supporting local charities. "There is a specific time when you see the look on your clients face, their body language changes, you can see their mind turning. It is the moment all their hard work has paid off, it is electrifying. It is what makes me love my profession". Dana says. As an Associate Broker Dana strives to instill her compassion and service to her work in real estate and tirelessly works on building relationships in the Capital Region. Dana enjoys meeting and getting to know new clients, please do not hesitate to reach out with any real estate needs, she looks forward to meeting you!