Multiple award-winning broker Lance King knows real estate inside and out, and he's learned it his way and on his terms. An independent broker since 2005, Lance has founded three companies in the real estate and construction fields and has been a sales and marketing professional for more than 30 years. As the former owner of a nationwide construction supply company with additional experience in running his own construction projects, Lance possesses a unique skill set few in the industry can match. He has further set himself apart with his vast network of professional resources, his ability to help clients navigate complicated issues, and his dedication to making the real estate process as fun and stress-free as possible. Lance has never gone the traditional route in life, including a cross-country hitchhiking trip, a transformative year in Mexico in his 20s, multiple international road trips, and repeatedly reinventing himself with new business endeavors. Originally from New England, he's been a Bay Area resident since 1985 and has been living in San Francisco since 2004. Lance never intended to open a brokerage firm, but it was kismet. While selling his interest in a land development company, he was approached by a friend to sell his loft in San Francisco. That chance encounter in 2006 led him down a path to being one of the most respected brokers in the industry. He and his team have since guided hundreds of clients to success and turned many of them into friends. They also offer a geographic scope of service unheard of in the Bay Area, serving San Francisco, the East Bay, Marin, and the Peninsula. When asked about King Realty Group and Union Real Estate, Lance said, "I started this brand to provide an experience for buyers and sellers unparalleled in the industry: deep market expertise, absolute dedication to clients' best interests, the latest in technology, a reputation that makes things happen, and a team of really good people who are also fun to work with."