We partner with our clients and their team of professionals to thoroughly understand every aspect of their life, so we can develop personalized goals for not only them, but future generations to come.Working alongside West Michigan business owners and families is something I'm very passionate about and why I earned the Certified Exit Planning Advisor® designation from the Exit Planning Institute. Many local business owners have questions and concerns about:- The importance of assessing business readiness and personal financial preparedness- Effectively engaging with the client team of CPAs, attorneys and other professionals- Integrating strategies into professional, personal and financial goals- Building and preserving family wealth for future generationsWe have a plethora of advanced tools, tactics and approaches that allow us to be efficient and confident in our process while ensuring success through comprehensive and in-depth discovery.Before joining Edward Jones, I worked in marketing, design and finance in the office furniture industry at Steelcase and Herman Miller, and as a consultant for Disney. I have undergraduate degrees in finance and economics, and an MBA from Grand Valley State University. Outside of work, I have an amazing wife, Whitney, and two young children that certainly keep us busy!My team also includes Senior Branch Office Administrator Lindsay Alsante. Lindsay has been with Edward Jones since 2018 and graduated from Grand Valley State University with degrees in advertising and public relations.As our business continues to evolve, we look forward to helping more people grow and achieve success, so contact our office at (616) 868-2181 or alex.george@edwardjones.com to connect.